Friday, February 8, 2019
Bally?s Total Fitness :: essays research papers fc
unmitigated total fittingness originated as an average health and tennis partnership in 1962. Who would make thought they would be where they atomic number 18 today. Like some(prenominal) other major companies sometimes it pays to be in the right property at the right time. Today they are one of the major companies in a 14 billion dollar health club industry. They are the third biggest health care chain behind Curves for women and the YMCA.Currently they have slightly four million members and 420 facilities. They currently have operations in 29 states including Asia, the Caribbean, and Canada. You may be wondering why you dont take that many crashing(prenominal) Fitness Clubs the reason for this is because they run the business d ownstairs 6 different names. The other clubs they own include Bally pass off Fitness, Crunch Fitness, Sports Clubs of Canada, Pinnacle Fitness, Bally Sports Clubs, and Gorilla Sports. Bally total fittingness currently employs 23,500 staff memb ers, 6,700 group instructors, and 3,500 personal trainers. These numbers are including the clubs they own that are under different names. What many people dont realize is Ballys Sports clubs is only apart of the caller. Along with fitness centers they alike have their own products. They have an extensive line of reckon equipment ranging from medicine balls to free weights. However it does non end there they also have a full line of supplements including weight management products, achievement supplements, and energy enhancers. There exercise equipment is only available for sale online only there supplements can be purchased at super markets and nutrition stores.It is not uncommon today to see companies misstate their stipend. As we know this is an bootleg activity that has put companies under such as Enron. This is not something that makes your company look good and is not worth getting caught for. Well Ballys got into the mix in early 2003 when they were forced to restate t heir earnings for the current period. Their stock price collapsed and needed help in a hurry. They decided to get a new CEO which was a well traveled man known for reviving companies. That man was capital of Minnesota Toback , he knew something had to be done quickly, so he decided to come up with new advertising efforts in 2004. Those advertisements proved to be passing successful and they will continue these same types of advertisements in 2005. During this time they have also created strong partnerships with some of the biggest companies in the world.
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